Creating A Trade Show Video For A Local Bozeman Business

In early November, Bonafide Film House a Bozeman Video Production Company was contacted by the head of marketing for the Belgrade location of Service Partners Supply. They were interested in having a Bozeman video production company produce them a 3-5 minute long video showcasing the complete construction of one of their spray foam insulation trucks. This location specializes in the manufacturing of highly specialized commercial spray foam insulation trucks. Operating now for close to ten years and producing at least one truck a week, their products are some of the best in the country and in extremely high demand. Located near the Yellowstone International Airport in Belgrade Montana with a gorgeous view of the Bridger Mountains, the Bonafide Film House crew knew they were in for a fun project.

AS A SMALL BUSINESS VIDEO PRODUCTION COMPANY WE KNEW THAT WE NEEDED A LITTLE MORE INFORMATION

During our initial consultation with them, Justin Kietzman and Anthony Cohen spoke with the owner and head of marketing for a couple of hours, getting a very solid handle on what the companies vision was for their video. It was to be playing on a very large television mounted to the side of one of their demo trailers at the Palm Springs SPFA (Spray Polyurethane Foam Alliance) yearly trade show. They had a laundry list of what they knew what they wanted included in the trade show video, but as a small business video production company, we knew that we needed a little more information; Information that can be a bit harder to put into words if you are not in the creative video production industry. After a bit more discussion, watching some examples on the iPad and discussing some previous work we had done for some other Bozeman small businesses, we knew exactly what kind of trade show video we would create for them. Shooting was planned to begin the following Monday.

 

 

The next step for Bonafide Film House was simple: Pre Visualization.

If there is one constant in this universe, it is that planning is everything. A lot of people have the misconception that in order to do business video production you just show up with a camera and record everything you see, but unfortunately this is not the case. Even the most natural feeling videos you see are planned ahead of time. Nothing ever happens how you want it to, this is true in every day life and it’s extra true in video production. The only way to combat the entropy of the universe in film and video production is simple: Pre Visualization. Justin Kietzman and Anthony Cohen sat down with notebooks and inspiration material; the Pre-Vis began. Discussing exactly what they wanted to shoot, the main shots were written down. Once the list of all of the important shots were collected, a general storyboard was developed. We started to develop a general order for how we wanted the video to flow. We made sure that our storyboard included all of the main processes involved in making a truck and also showed off all of the very very cool stuff involved in building a custom rig. At this point, we had a pretty good idea for the direction of this Montana corporate video. Experience as a Bozeman video production company told us that just having a storyboard wasn’t enough to create a corporate video of this size.

A LOT OF PEOPLE HAVE THE MISCONCEPTION THAT IN ORDER TO DO BUSINESS VIDEO PRODUCTION YOU JUST SHOW UP WITH A CAMERA AND RECORD EVERYTHING YOU SEE, BUT UNFORTUNATELY THIS IS NOT THE CASE

Next we created a script. We knew what story Service Partners Supply was trying to tell with this business video, so we created a multi page set of questions we would use, to have the head manager answer during a sit down style interview. In essence we created an anti-script. We formed the questions so his answers would seem like statements, making the video flow very naturally and make the viewer easily understand the message of this corporate business video. Even the most competent business owner, that knows everything about his field, can have a hard time sitting down in front of a camera and quoting lines, so making your making your script in the form of questions can save everyone a lot of time and create a much more competent business video.  Once we had all of this prepared, we sent the questions to the business owner so he could become more comfortable with the questions and prepare his answers. At this point we were ready to begin filming on Monday.

 

Anthony Cohen setting up a Camera on a Dolly

 
Early Monday morning rolled around and the Bonafide Film House crew was ready to rock and roll. Upon arrival the first thing we did was check the two GoPro time-lapse cameras we had set up early the night before to capture the removal and installation of the framing and interior insulation. They were still running on track for their five day long time-lapse of the build of the entire truck. At this point, we pulled the production van up to the warehouse and began to unload all of our equipment.
Lighting is the most important aspect of filmmaking, commercial or not. So one of the first things Justin Kietzman does when he shows up on a new location is he gets out his Sekonic Lightmeter in order to figure out the lighting conditions and decide what lights the crew will decide to use for each individual room. Interviews typically call for soft boxes on multi-bulb interview lights, very close to the subject. Slow motion shots calls for extremely bright single point spot lights on a single static subject, in order to provide enough light for the extremely high shutter speed. All of this comes into play on a professional commercial film set and it arguable the most important aspect of any filmmaking project.
Justin decided for this particular project we would need our 2000 watt interview light set which we commonly used for Bozeman Video Production projects and Commercial video production jobs and our ten 200 watt LED can lights. All of these lights were originally various color temperatures, so Justin Kietzman gelled them all to 4000 Kelvin, the same temperature as the overhead lights inside of the building. Making sure none of the lit subjects looked blue or yellow, a very common in lower budget video production products.

Over the next couple of days, filming moved forward at a steady pace. Justin Kietzman and Anthony Cohen would show up at set times for a few hours each day, covering major points of the build  and ensuring that the three time lapse cameras were running and not missing a moment. This arrangement saved the client quite a bit of money in the end, everything was still covered fulling but with many less hours of filming involved.
The final day of this Bozeman Video Production project was the longest. Justin Kietzman and Anthony Cohen showed up at 6am as the shop opened and stayed until 8pm that evening. Filming the pre planned interview with the manager of Service Partners Supply as well as filming the walk and talk portions with him as well. For these shots we used a very simple dolly, that was perfectly capable for a smooth concrete floor like in the warehouse of this Montana Video Production shoot. This same day all of the slow motion was also filmed, these were highly staged shots with almost all of the lights being used, ensuring we had enough exposure, keeping the image free of noise. These sorts of shots are where the production value really shows up, making any commercial video production look like a extremely high budget commercial production.

After 8 days, the shooting was finished. The footage was taken back to Bonafide Film House headquarter and edited into the final product and delivered less than two weeks later, you can view it here:
If you are interested in having Justin Kietzman and Anthony Cohen at Bonafide Film House a Bozeman Video Production company create you a cinematic professional commercial video for your Montana business, please get in touch with us.

By Justin Kietzman

justincircleheadshot

Director and Editor at Bonafide Film House

 

Thinking of making your own videos? Here’s why you should hire professionals for video production services instead.

Thinking of making your own videos?
Here’s why would should hire professionals for video production services instead.

If you are thinking of making a video for a project you are working on or need a demo for a product you are developing, you may be weighing the options of whether or not you should personally handle the video production or hire a professional videographer to handle the job. Here are some of the key reasons you should hire a professional:

Time

This could be the largest pro of having your videography services handled professionally. You know the value of your time better than anyone else. When you work with professional videographers they offer a faster turnaround for your projects. If you choose to create the video yourself, it will eat up your valuable limited time. Even the shortest video can consume hundreds of hours of your time and may end up delaying other items on your to-do list. When you work with a professional, you can be assured that your time is being used efficiently and effectively.

Quality

Professional videographers will have much more experience creating high quality looking and sounding videos. Combining their skill in this craft with professional equipment, you will end up with a much higher quality final product. Many amateur and novice videographers are not aware of some of the finer intricacies that result in a higher quality video; from recording your video on a external video recorder, resulting in a higher fidelity video file with a much higher bitrate than one shot in camera, to proper microphone placement which can reduce room noise, giving you a very professional sounding video. However, when you work with a professional team such as Bonafide Film House, it is possible for you to get a refreshingly crisp video, with extreme clarity and pointed editing.

Value

At face value, video production seems like it can be a very affordable way to create marketing material for your company. Many cameras these days seem like affordable options. Picking up a entry level camcorder or DSLR at your local big box store may seem like a good idea, but in the long run this is not the best option. Without appropriate professional lights, microphones, audio recorders, lenses and pro level tripods, your videos most likely will not result in the quality you are used to seeing from top brands. A proper kit for video production in the end, will cost tens of thousands of dollars and you will still be left without the knowhow for using it properly. Hiring professionals can solve all of these problems and save you all of the stress of having to deal with something you are unfamiliar with in the first place.

If you are interested in having Bonafide Film House work with you to create a professional video, in a timely manner, please don’t hesitate to give us a call or send us an email.

Thank You.

By Justin Kietzman

justincircleheadshot

Director and Editor at Bonafide Film House
Published September, 17 2016

Two Days at Sky Ridge Ranch: Creating Kristie and Jordan Browns Wedding Video

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Two Days at Sky Ridge Ranch: Creating Kristie and Jordan Browns Wedding Video

A long time ago, on April 2nd 2016, the Bonafide Film House crew sat in Wild Joe’s Coffee in downtown Bozeman Montana and met Kristie Smith and Jordan Brown. In the small private back room of this popular coffee shop, the group of us sat and excitedly discussed how we were going to produce her wedding video at the beautiful Sky Ridge Ranch near Ronan Montana later that year. As Anthony took notes in his moleskin, the plan for the wedding days started to come together. For a fly on the wall it would have been difficult to differentiate these five people meeting enthusiastically to plan a Montana wedding video from a group of old friends discussing a screenplay for a love story.

We really enjoyed that day, after the meeting we headed towards the Bridger Mountains, stopping at the small park near Drinking Horse Mountain to film their engagement video. With the gorgeous spring weather, blue skies and green grass, we were able to film a short piece for them that we knew would turn out great. They discussed how they met, what bonds them together and how excited they were about their marriage. After a lovely day, we parted ways, knowing that we would be seeing each other again very soon, to film their wedding day.

84 days later we were lucky enough to be watching her walk down the aisle. All of their lovely family had traveled out from across the country and they had many guests that had traveled the world to arrive at this beautiful wedding.

84 days later we were lucky enough to be watching her walk down the aisle.

Sky Ridge Ranch is a extremely beautiful wedding venue, just south of Flathead Lake, nestled in a gorgeous valley. We chose to take as much advantage of this as we could for Kristie’s wedding video, so we put the drone up multiple times over the course of the two days we were there filming. Knowing how the sensor prefers light on the drone, Justin decided to perform some low altitude aerial maneuvers during more hard light, closer to the water, during afternoon sun. Typically not the best time for filming, causing harsher shadows and brighter highlights, but this time it worked out well. As the editor of Bonafide Film House’s wedding videos, Justin also wanted to get a grand closing shot. So after putting in the last battery for the DJI quadcopter, he decided to take a risky move and remove the filter from the front of the drones camera, hoping it would give some nice lens flares as the drone flew over the venue at sunset. As he sat on top of a dirt mound from a couple of miles away, he saw through the remote that the shot had indeed worked out and was worth all of the risk in the end.

The Bonafide Film House crew had a absolute blast filming this wedding video for Jordan & Kristie and we wish them the very best in life.

Vendors we were lucky enough to work with on this project:

Venue: Sky Ridge Ranch

Photographer: Cluney Photo

Florist: Habitat Floral Studio

Bakery: Black Cat Bake Shop

If you would like Bonafide Film House to create you a gorgeous wedding video, please take a look at our wedding film page.

Creating A Montana Wedding Video: Andy & Megan Young at Holland Lake Lodge

Creating A Montana Wedding Video: Andy & Megan Young at Holland Lake Lodge

As a Montana wedding videographer you never know what kind of weather you’re going to experience, snow storms in July, hurricane strength winds and 50 degree temperature weather changes in less than ten minutes are not unheard of.

That being said the threat of rain couldn’t dampen the spirits of Andy and Megan on their wedding day. They both made it very clear that no matter what the weather did they were getting married. Lucky for them the weather cooperated and we were able to capture the beauty of this stunning couple on their special day. From start to finish we were constantly impressed by this couple and their loved ones. The intimate family-like vibe lended itself to capturing some amazing moments from the bride and groom sailing off in their own just married canoe to the touching and hilarious congratulations on there video booth this is one wedding we will not soon forget.

We instantly knew the day would be a good one

Arriving early at Holland Lake Lodge just south of Kalispell near Flathead lake, we were excited to be greeted by Carrie-Ann Doyle, maybe the most renowned wedding photographer in Montana. Having seen her work many times before, we instantly knew the day would be a good one. She told us that she had worked with a few Montana wedding videographer’s before, but few had set out to achieve the cinematic wedding video style that we produce, so she was excited to see our work.

One of our favorite ways to work as wedding videographers is to film at a similar focal length to the wedding photographer. This produces better results all around for the client. We can compose beautiful scenes, working with the photographer, bouncing ideas around and having a seamless working environment with the bride and groom. This was very true for Megan & Andy’s wedding.

While Justin was setting up establishing time-lapses and capturing aerial video of Holland Lake and Holland Lake Lodge using the drone, Anthony was working with Carrie-Ann, filming the bride getting ready all morning. As the day progressed on, the teams worked together to choreograph how the ceremony would be filmed.

At a moments notice about an hour before the ceremony was supposed to happen, the wedding planner from Holland Lake Lodge announced the ceremony was happening immediately, due to the weather clearing and the rain stopping. Luckily the Bonafide Film House wedding video crew had planned for this, by having cameras planted and lav mic’s on the groom ahead of time.

The rest of the day was a breeze

After a beautiful ceremony, the weather completely cleared up and the rest of the day was a breeze. The guests got to unwind and the bride and groom had a beautiful wedding.

Later that week, the Bonafide Film House wedding video crew edited together a gorgeous organic wedding video, that received wide complements abound. We had a absolute blast making Megan & Andy’s beautiful wedding video and we hope they have wonderful lives together.

If you are interested in having Bonafide Film House create a gorgeous wedding video for you, please feel free to take a look at our wedding packages on our Montana Wedding Videography page.

We were lucky enough to work with these amazing vendors:

Carrie Ann Photography

Holland Lake Lodge 

Riverhaus Productions

Part 2: What I learned from starting a Youtube channel using nothing but GoPros. by Justin Kietzman

After work one day me and my previously mentioned co-worker decided to head out to the Lower Madison River near Bozeman Montana. Armed to the teeth with every piece of fishing equipment we owned and two Go-Pro Hero 2’s, with cut up cases so I could stick Panasonic Stereo mic’s in them; which completely removes the waterproofing (I don’t understand how I never destroyed one of those cameras).

We were amped and ready to catch fish.

We got to our fishing spot at Red Mountain campground, a location we had caught many fish at before, put on the Go-Pros and hit the water with our fly rods. Not-so-luckily for us, there was a screaming drunk person on a float going past every 2 minutes, spilling beer in the water and making as much noise as possible. So after about two hours of fishing and one complete set of Go-Pro batteries, we decided to hang up the graceful touch of the fly rods and move down river to faster water and break out the spinning rods.

Once there, I realized the battery situation was more dire than I had realized. The battery on the Go-Pro I was wearing was at 50% and I only had one spare for my co-worker. So the rest of the day was nothing more than me occasionally switching on my Go-Pro when I thought I was about to catch fish, then forgetting to switch it back off, draining my battery even more. Luckily my partner that day, caught a few fish while his was running, scoring us some decent very shaky footage.

Go-Pros are the most reliable cameras on the market.

If you treat them well and follow the rules, they will work. As long as you have a fast enough memory card, you will never get a file error, especially in Protune. They can record video for constantly for the life of the battery, they will not shut off on you like most DSLR’s. The batteries run for two hours only, the primary complaint I hear about Go-Pros is the battery, these are primarily from people with little camera experience. Besides one Canon camcorder I owned, the Go-Pro has the longest single battery life of any camera I own. If you need the camera to run longer, they sell battery backpacs, or you can use an external charger, upping your time to 4-6 hours.

Next week I will talk about my editing workflow with the Go-Pro footage.

 

Stay Tuned

 

-Justin Kietzman

Transitions: Film to Digital By: Anthony Cohen

TransitionsMy first real camera was a 1980 Canon AE-1, I was 18 and in my first semester of college when I entered my first dark room. After only a week I experienced the magic of an image materializing on the page for the first time. I never looked back. Nothing is better then blasting some music chilling out and processing film after work.

If you have ever made the transition from film to digital, you lose some of the magic. Digital media is amazing; a marvel of modern technology; you get to take photos lightning fast and review them instantly. These are major bonuses but the finality of clicking the shutter is gone and photography becomes less special.

That is when I received my second real camera a Sony a5100. To be honest I bought it for its amazing video, and have moved up through the line buying a Sony a6000 and a Sony a7s.  When I first got into video production I noticed some of the old magic coming back you have that one chance to capture a moment perfectly you can try an recreate it but its never exactly the same. You might argue that its the same way with digital photography, but I feel it more when I am filming something. From the calculated and controlled click of the record button to the hours it takes to edit and refine a video into a workable piece the similarities between shooting video or 35mm film are there.

When I started shooting live events the similarities became even more apparent just like using film you have timed shots you need to take your time and not miss anything but your camera can only be pointed in so many directions. There is a sort of adrenaline rush knowing you have one chance to get the perfect shot. Shooting video just like film just feels more personal.

 

I now mainly shoot on a Sony a7s and a a6000 but I do carry my old AE-1 around from time to time. I still get to use the dark room at the local university.

Cameras:

Sony A7s shooting in XAVC-S or externally

Sony a6000 to XAVC-S

Canon AE-1 loaded with Illford Delta 400 usually pushed to 1600

 

Programs:

Adobe Premier Pro CC 2016

Adobe After Effects CC 2016

Local dark room using Illford RC matte paper

By Anthony Cohen

Bozeman Winter Farmers Market – Behind the Scenes

 

On January 30, 2016 the Bonafide Crew woke up early, still exhausted from filming a concert for a documentary the night before. Luckily today was a easier, very pleasant job that didn’t involve carrying heavy gear through the snow.

Having prepped the Blackmagic Pocket Cinema the night before, it was rigged up with the 7 inch field monitor, Zoom H4 audio recorder, Rode Shotgun Microphone, 10,000 MaH external battery and the big memory card in the belly of the camera. It was mounted on the Manfrotto 60 inch tripod with the Manfrotto fluid head. Justin would be operating this camera today.

Anthony grabbed the Sony a6000 as the B cam, which he used for wides and zoomed cutaways. Due to the a6000 having a “Custom -3 -3 -3 mode” it can come close to the soft, desaturated image of the Blackmagic.

We spent about an hour at the event, starting by filming B-Roll of the hallways upstairs, while Anthony found out where the event is actually held (downstairs to anyone wondering). Once we made it to the farmers market, I started filming wides of the crowds while Anthony did some sniper shots on ceiling lights.

After a few minutes of that, we got a bearing on who was interested in talking to the camera. Luckily Justin noticed that there was something going on with the audio as the Blackmagic was showing no active levels, so we pulled the Zoom Recorder off of the rig and set it in front of people as they spoke. This caused a very high level of room noise, but was better than nothing.

After having some very pleasant conversations with quite a few of the vendors, we decided to head out.

Once home, both of the cards were dumped to our working drive. Since the Blackmagic records to ProRes HQ and the Sony records to XAVC S, no transcoding was needed.

A little over a week later Justin started editing in Premiere Pro CC. After cutting he chose a very warm soft color scheme, that matches the feeling of being at a farmers market. Very little After Effects CC work was needed, besides some warp stabilizing.

 

Cameras Used:

Blackmagic Pocket Cinema
Sony A6000 Shooting in XAVC S

Software Used:

Premiere Pro CC
After Effects CC

 

 

Five Rivers Lodge – Behind the Scenes

fiveriverslodgeOn January 17th, 2016 The Bonafide Film House crew set out in our production van to Dillon, Montana to film Five Rivers Lodge. Armed with our Black Magic Cinema, the Sony a6000 and a slew of GoPro 3’s to compliment our Aerial footage.

We arrived at the Lodge around 9:45 am and quickly unpacked our equipment and got the drone in the air. After capturing some stunning footage of the surrounding mountain ranges and breathtaking views we set the drone aside to set up our time lapse cameras (GoPro’s in this case). After pressing record on those we moved into the lodge breaking out the Black Magic, lights, sliders and manfrotto fluid head to capture the each rooms unique feel.

Once we completed the inside of the lodge we moved back outside with a freshly charged DJI Phantom 3 Professional and used the birds eye view to really show the vastness of the property and the beauty of its surroundings. Start to finish with the 3 hour drive time we where in the field for 6 hours.

Once we got home we started ingestion; dumping and rendering all the time lapses out into the cineform mezzanine codec. Justin took over from there, using Adobe After Effects CC 2016 and Adobe Premier Pro CC 2016 to edit, stylize and color correct all our the lodge to the best of his ability. In the end Bonafide Film House produced a quality piece to help promote the lodge.

Cameras used:

Programs used:

 

 

Waves of Ventura – Behind the Scenes

wavesofventura

On December 25, 2015 I flew from Bozeman, Montana to San Diego international airport. I packed light for the trip, ditching all the heavier clothing for shorts and a t-shirt in preparation for the transition from temperatures, just above zero to  those in the 60’s. Packing light allowed some room to not only bring my Sony a5100 and a few extra lenses but a small Manfrotto tripod and fluid head.

After a few days visiting with the family, my wife Amanda and I drove north towards Ventura, California where this piece was filmed. The first few scenes of the film were taken in Ventura harbor while walking along the beach. The surfers and sunset clips where shot on the last day of our stay. The airport sequence was taken before we took off from LAX to return home.

Once I returned home the data was all ingested by Justin. Time lapses where built using Adobe After Effects CC 2016 and the footage was color corrected and cut together using Adobe Premier Pro CC 2016. Justin took all the footage and weaved it into a great little piece showcasing the Waves of Ventura.

Camera used:

Software Used: